Youtube's cost per mille

What is YouTube CPM? How To Increase your CPM

What is CPM CPM is an abbreviation of Cost Per Mille, also called cost per thousand (CPT). CPM and CPT are commonly used as a benchmarking metric in the advertising industry. CPM is often used for media with countable views such as advertisements bought on radio, TV, print or YouTube where advertisements can be purchased on the basis of showing the ad to 1000 viewers. YouTube creators are able to monetize their videos by placing ads before their video, during the video or placed next to the video on the page. Youtube creators do not have to worry about looking for advertisers and negotiating CPM rates because YouTube will do that for you. In turn YouTube keeps a percentage of what the advertisers pays which means CPM can differ from the amount the YouTuber earns. What is RPM and eCPM CPM is the cost that the advertiser pays. Because YouTube keeps a percentage YouTube creators do not get the full amount a advertiser pays. There can be a big difference between the YouTube CPM and the amount of money a YouTube Creator earns. The metric for creators is RPM or eCPM. RPM stands for Revenue Per Mille while eCPM stands for Effective […]

Read More

Best Microphone for Youtube

Best Microphone for Youtube – Buying Guide

50% of your video is audio! Sound plays a vital role in your youtube videos, but a lot of youtubers are only worrying about what camera they should use. While a high quality camera is important to create high quality videos, you will also need a good microphone for youtube. Although most youtubers have a camera with a built-in microphone we don’t recommend using the built-in microphone for youtube unless you have no other options. Built-in microphones usually record very shallow sound, pick up a lot of unwanted background noise (passing traffic, other people’s voice in public) and do not filter out wind noise. This can make it difficult to hear what you are saying for your viewers. Thats why we recommend buying a dedicated microphone for youtube if you are serious about producing high quality videos and growing your youtube channel. Types of Microphones What microphone you should get really depends on the type of videos you want to produce. Here are the five main types of microphones and what youtube videos they should be used for: Lapel/Lavalier microphone: This is a clip-on microphone that is often used on TV shows or interviews. The main advantages of this type of microphone is that […]

Read More

Vlog editing software guide

Best Vlog Editing Software

After you have filmed your vlog there is another important step to take before you upload your new vlog to Youtube, editing! When you are editing your vlog you can add your branding (intro, outro, watermark) but mostly you trim your footage, add or edit sound, add text or title screens or do some color corrections. Editing vlogs is relatively simple since you don’t need to add many special effects and just need to make sure you use your most entertaining footage and the video flows well. A lot of youtubers that have just started vlogging are wondering what video editing software they should use or what video editing software other popular vloggers use. To help you get started and be able to edit your vlogs into professional videos we have compiled a list of the best vlog editing software. Free Vlog Editing Software When you have just started vlogging there is no reason to immediately spend thousands of dollars on expensive and complicated video editing software. Chances are you already have video editing software installed on your computer which you can use to get started. Because these programs are free they are also limited in options they have. You can […]

Read More

Youtuber with camera

71 Ways to Get more Views and Subscribers on Youtube

Maybe you’re already a more experienced Youtuber with a couple of thousand subscribers and wondering how you can get more subscribers on youtube. Maybe you have just created your Youtube channel and you don’t know how to get subscribers or get more views on your youtube videos No matter where you are in your Youtube journey, every Youtuber has at one point asked himself how he or she can get more views and subscribers on Youtube so one day you are one of the big Youtube channels with millions of views. And that is exactly why you are currently reading this article, to learn how you can promote your Youtube channel so your videos get more views and your channels gets more subscribers. To help you we have compiled a list of 71(!) ways you can get more views and subscribers on Youtube. Don’t worry. You don’t need to spend thousands of dollars in advertisements. Spam others. Or buy fake views and subscribers from bots to grow your Youtube channel. Let us show you how to get more views and subscribers on youtube. We have broken everything down in three categories: channel, videos and promotion. First we’ll talk about optimizing your channel(s), after […]

Read More

Casey Neistat

Casey Neistat’s Guide to Filmmaking [Infographic]

Casey Neistat is a big inspiration to a lot of other youtubers and filmmakers who all look to Casey for inspiration and motivation for creating unique and inspiring videos. Casey Neistat has a unique style to his videos and is great at telling a story through his vlogs where most vlogs are just a collection of a lot of short moments throughout the day. We recently created a post about all the camera equipment Casey uses but there is more to creating inspiring videos than just expensive camera gear. To help other youtubers and aspiring filmmakers we have summed up the four main pillars of filmmaking of Casey Neistat’s vlogs and created a handy infographic so you can take in the information much faster and share it with others that want to learn from Casey to create better films/videos. Infographic And there you have it! The four most important aspects of filmmaking according to Casey Neistat. 1. Gear doesn’t matter Camera equipment is an important tool to create high quality videos but a limited budget should never be used as an excuse for producing low quality videos. Want to start creating vlogs or improve the quality of your vlogs or films but you […]

Read More

Zoella screenshot

Zoella Camera Equipment Set-up

Biography Zoe Elizabeth Sugg or better known by her youtube username ‘Zoella’ is a 26 year old blogger, fashion and beauty youtuber and vlogger from the UK. Zoella grew up in Lacock, Wiltshire and currently lives in Brighton. Zoella is the older sister of Joe Sugg, who is also a vlogger and internet personality known as ThatcherJoe. Zoe is currently in a relationship with fellow Youtube personality Alfie Deyes, known on youtube as PointlessBlog. Zoella is also an author and has released three books. Her first book Girl Online: The First Novel by Zoella was released in November 2014 and broke the record for highest first-week sales of a first-time novelist. Her second book Girl Online: On Tour: The Second Novel by Zoella was released almost one year later in October 2015. In November 2016 she released the third novel in the Girl Online series called Girl Online: Going Solo. In 2009 Zoe was working as an apprentice at an interior design company when she started her fashion, beauty and lifestyle blog “Zoella”. By the end of 2009 the blog had around a thousand followers. At the end of 2009, while she was working for British clothing retailer New Look, she created her Youtube […]

Read More

Best Motovlogging Setup: Camera, Microphone and Mounts

So, you are looking to get into motovlogging huh? Well luckily you’ve found the ultimate guide to help you start your own motovlog. Wether you are just looking to get started or you’re a more experienced motovlogger looking to update your equipment to produce higher quality videos. In this guide we will expand on the best motovlog camera, microphones and helmet mounts, highlight some of the best equipment so you have the right equipment to start motovlogging. This guide will be continually updated to feature the best current equipment on the market. So without further delay let’s jump right into it.

Read More

Best Microphones for Gaming and Streaming

If you’re reading this you are probably looking to upgrade the microphone you use for gaming or streaming. Maybe you run a youtube channel and record gaming commentaries? or you are a Twitch streamer that is looking for a better microphone so you can better interact with your audience and stand out from other low quality streamers and youtubers. Audio plays a very important role in the overall production quality of your videos or streams because that’s how you interact with your subscribers/followers/audience. Although most laptops and smartphones come with a built-in microphone you can use to record, the difference in quality between these built-in microphones and a dedicated microphone is huge since the audio quality of built-in microphones are usually not high priority when creating these devices! Investing in a professional microphone will ramp up the quality of your videos and/or streams, make you stand out from other low quality youtubers and/or twitch streamers and will make viewers stick around longer. We have listed the best gaming microphones and streaming microphones for your budget.

Read More

Ultimate Guide: The Best Vlogging Microphone

With technology becoming more and more accessible in recent years vlogs have gone from low quality cell phone videos to very high production quality videos. A very important part of this is a camera with good image quality so if you haven’t already head over to our Ultimate Guide to Buying a Vlogging Camera. But you really cannot underestimate the power of audio; it is just as important to have good video as it is to have good audio. A good vlogging microphone improves the quality of your voice but also reduces background noise and wind noise if you’re vlogging outside. Although most vlogging cameras come with built in microphones the quality will always be worse than a external microphone since the microphone is not the highest priority in a camera. No matter how much you have paid for your camera, investing in a good quality vlogging microphone will ramp up the quality of your videos.

Read More